The Already Famous Airwalk crew invaded the Battle of the Bronx on Saturday. Our very own Carlo Carezzano took home the Sweetest Trick award and $200 in cash! Check out his winning tail slide front side flip out on the rail.
Love for the ONE Lava Red!
January 15 marked the release of our Airwalk Already Famous ONE Lava Red, and it’s gained quite a bit of attention from sneakerheads and media alike. These kicks feature a streetwear-style makeover with a rich Lava-Red leather/suede combo upper. The shoes have patent detail and a rubber cupsole bottom. The five embroidered stars on the heel represent the boroughs of New York City, the birthplace of Already Famous.
Check out what everyone is saying about these limited edition kicks.
Complex
Maxim
Counter Kicks
Sneaker Files
Lat34
The Fancy
Skateboard Tops
Jumz
Love It
Harold Hunter Day Tees
Harold Hunter Day VI is throwing down tomorrow in NYC, and we can hardly wait! Airwalk made the official Harold Hunter Day T-shirt for the big event. So for those of you who can’t make it to the party, we are selling a limited number on
Airwalk.com next week. All proceeds go to the Harold Hunter Foundation.
For more information on this great cause, ” target=”_blank”>click here.
Harold Hunter Day VI
We’re stoked to announce that we are a proud sponsor of the upcoming Harold Hunter Day, October 13th. If you’re in the area, make sure to cruise down to the all-new Coleman Oval/L.E.S. Skatepark under the Manhattan Bridge. Head down at 1:00pm for a day of skating and remembrance.
For more info, click here.
Alex Corporan Q&A
We recently sat down with New York skate icon Alex Corporan to talk skate, New York and his history with Airwalk. Check out the interview below:
-Where are your favorite spots to skate that aren’t NY?
Any spots that my friends take me to in their part of town.
-Skating NY has to be unique to any spot in the world. What’s the craziest stuff that’s gone done while you’ve been out skating?
Well I really can’t define crazy. Everyday someone ends up doing something so rad. But I do enjoy watching Luis Tolentino Ollie over everything in his way.
-What is your first memory of the Airwalk brand?
The ads, they were pretty much to the point it was about skateboarding.
-What was your favorite Airwalk shoe when your rode for the brand back in the day?
I liked the Enigmas and the Prototype.
-What Airwalk team rider over the years stands out the most to you?
From the squad back in the days, it would Matt Hensley, Tommy Guerrero, Danny Way, Jason Lee, Andy Stone etc…..
From the existing riders Mike Vallely because he’s still killing it.
-What is the biggest differences between the NY skate scene when you were growing up and now?
The scene has grown immensely which is a positive thing, Also a huge amount of skate parks being built in all the 5 boroughs.
-What is the one thing that has kept you in the skate industry for so long?
The love for skateboarding and the energy it brings. It’s a great feeling skating with your friends anywhere around the world.
- Tell us about your biggest skate fall/injury?
Getting hit by a car full on, and not skating! Go figure, hahaha!!
- If you could change one thing about the skate industry, what would it be?
People that are dipping their hands in the skateboarding industry/culture that don’t know much about us. They need to do their Homework, History and ask the people that live and die for it questions and understand what we’re about.
-What sort of progression would you like to see out of Airwalk in the next few years?
I like to see Airwalk keep to their skating roots and continue supporting the scene.
- Advice to young skaters today?
Skate to have fun and Live to Skate
Wade Yates is Already Famous
Wade Yates Is Already Famous from Already Famous on Vimeo.
Earlier this week we released the latest video from our Already Famous campaign. This week’s highlighted ambassador is Wade Yates, NY skater and co-founder of Trophy Grip. Big ups to Wade for the video, and all the press it’s receiving!
Rob Campbell is Already Famous
Rob Campbell is Already Famous from Already Famous on Vimeo.
Our Already Famous campaign continues shining light on some amazing NYC skaters. Check out this feature video on Rob Campbell. You might be familiar with him, as this 32 year old has been a pro since 2004. From being on the 1997 Supreme skate team, to running his two skate companies today, Rob Campbell is pretty much Already Famous. His blog is pretty rad too.
Airwalk x Already Famous in Complex
Puffin Is Already Famous from Already Famous on Vimeo.
Our Already Famous campaign is well under way, and already grabbing some attention. We recently released a video highlighting one of our skate ambassadors, Cherry Puffin and it was quickly picked up by Complex. Cherry’s video is the first of a series of profiles that we’ll be releasing throughout the year. Follow Already Famous on twitter to get the latest from the campaign.
Already Famous Twitter Contest!
How does Airwalk kick off a rad new project? We throw an epic party in NYC with performances by Mellow Hype and Venus X. As you can imagine this party is maxed out, but we’ve got a guest list spot with guaranteed admittance for you and 3 of your friends to get in to this exclusive event. We’ll also be hooking you up with brand new pairs of Blue Suede ONES that we’ll ship to each of you after the party. Pretty sick, right?
Before we tell you how to enter, please read the RULES:
- You and your 3 friends MUST be 21 or older
- This is just for admittance into the party. Winning DOES NOT include transportation of any kind.
- You are responsible for getting yourself to and from the show which is located at 99 Attorney St. on the Lower East Side in Manhattan.
Enough with the rules already, check out how you can enter below.
1.Follow both Already Famous and Airwalk on Twitter.
2.Click this link to send out a tweet. OR tweet “@Airwalk_online and @skatefamously. If you didn’t know, you do now. #weouthere http://bit.ly/L3rDBt”
We will pick one winner today at 3pm Eastern time. Start tweeting!
Airwalk x Already Famous
Until the late 1980s, skateboarding was primarily associated with Southern California. Thanks to the sport’s growing popularity over the years, skate extended its reach beyond the West coast, eventually making its way across the country to New York City – a skate hot spot with its own style distinct from the “So Cal” scene. Despite its limited real estate and unreliable weather, NYC today is considered one of the most popular and skate-friendly cities in the world, home to more than 20 skate parks. There’s a new chapter unfolding on the NYC skate scene with a growing group of young urban skaters. These guys have their own style, look and attitude that are tearing up the city.
We wanted to shed some light on this story so we’ve teamed up with Brooklyn-based creative agency, Project Fathom, to produce a documentary film, titled Already Famous, and will be launching a summer-long celebration of the urban skate community in NYC.
Make sure to tune into Already Famous’ facebook and twitter for updates, videos, product releases, and fresh content.